Introduction to Business
BUS101
3 Credits›
This introductory course provides students with a practical and concrete explanation of the concepts of business. Concepts, principles and operations of the private enterprise system are identified in this course. Students compare and contrast sole proprietorships, partnerships and corporations, and they learn the advantages and disadvantages of each. This course also discusses the functions of modern business management, marketing, and ethics and social responsibility. Human resource management is described, as well as how employers can motivate their employees. Bookkeeping, accounting, financial management and financial statements are also examined.
Principles of Business Management
MGT150
3 Credits›
This introductory course provides students with a practical and concrete explanation of the concepts and techniques they will need as managers in today's new organizations. The sequence of topics follows the familiar pattern of planning, organizing, leading, and controlling. Throughout the course, the manager's role in leading and accommodating change is emphasized. The course also introduces the student to the issues of managing global businesses, especially the ways in which managers need to develop a global perspective in order to be successful. Issues in strategy, diversity, and entrepreneurship are covered extensively.
Foundations of Marketing
MKG131
3 Credits›
This course on the principles of marketing provides an introduction to the nature and fundamentals of the marketing activity in modern businesses. The broad view of marketing that is presented builds on the integration of marketing with the entire enterprise, reinforced by theories and concepts as well as practices and applications. Topics include an analysis of the economic factors influencing buyer behavior, marketing research, market segmentation, development of marketing programs (new product, price, advertising and distribution decisions), and international marketing. The course also covers new marketing technologies that are revolutionizing the way companies bring value to their customers.
Business Statistics
MA215
3 Credits›
This course applies descriptive and inferential statistics to solve business problems. Student perform statistical analysis of samples, compute the measures of location and dispersion, and perform linear and multiple regression and correlation analysis. Other topics include constructing a hypothesis, performing one-way and two-way analysis of variance, and making decisions under risk and uncertainty. NOTE: Credit may not be awarded for both MA215 and MA230.
Financial Accounting
ACC220
3 Credits›
This introductory financial accounting course introduces the student to the important role of financial accounting in modern business. The key role of financial accounting is to provide useful information to external users in order that a wide variety of economic decisions can be made. The course covers the theory and practice of accounting applicable to the recording, summarizing and reporting of business transactions. Topics include the different types of financial statements and accounts, asset valuation, revenue and expense recognition and appropriate accounting for asset, liability and capital accounts.
Managerial Accounting
ACC226
3 Credits›
This course is a continuation of Financial Accounting, shifting the focus from external reporting to internal needs of managers. Managerial accounting information helps managers accomplish three essential functions: planning, controlling and decision making. The course provides students with an understanding of managerial accounting information to enable them to evaluate the usefulness of managerial accounting techniques in the real world. Topics include: managerial accounting terminology, budgeting, costing, break even analysis and cost-volume-profitability analysis. The methods of identifying and extracting relevant information from managerial accounting systems as an input to decision making and performance evaluation are stressed throughout the course.
Business Law I
LAW220
3 Credits›
This course is designed to provide the student with a basic understanding of the law that affects business operations including the topics of torts, contracts, commercial paper, and sales. New developments that affect the legal environment of business are presented from all three sources of law: statutes, regulations, and case law. The student will gain a thorough understanding of law that governs business and will gain an understanding of how new developments in technology affect business law.
Business Law II
LAW265
3 Credits›
This course provides students with an understanding of the law affecting business operations, including the topics of debtor-creditor relationships, business organizations, government regulation, property and its protection, and the international legal environment. New developments on those topics are presented from three sources of law: statutes, regulations and case law.
Business and Society
ETH301
3 Credits›
This intermediate course is designed to provide the student with a basic understanding of business and how it relates to society as a whole. The major topics include the corporation in society, the business and the social environment, business and the ethical environment, business and government in a global society, the corporation and the natural environment, business and technological change. A systems-thinking approach is central to the course, wherein business, government and society are so closely intertwined that an action that affects one will inevitably affect the others. The corporation's responsibilities to primary and secondary stakeholders, both economic and ethical, are studied in light of various social issues.
Labor Relations
HRM355
3 Credits›
This course examines the historical and legal basis for labor relations and collective bargaining in the United States. The growth and evolution of labor law due to court decisions, NLRB rulings, and changes in the environment of union and management relations are covered, as well as analyses of the implications of changing labor laws in the workplace. Topics include estimation of wages and benefits, computerized costing, negotiating techniques, contract enforcement, grievances and arbitration.
Marketing Communications
MKG360
3 Credits›
This course provides students with a baseline understanding of marketing communication strategies. Starting with the theoretical background to marketing communications, the course moves to the mechanics of producing marketing materials, describing the various techniques marketers have for telling their stories. By taking the concept of marketing as a launching point, students examine the layers of a sound marketing implementation plan by looking at several communication strategies. Initial topics include communication and miscommunication in the marketing world. The course is practical examination of real-life marketing communication tactics.
Human Resource Management
HRM340
3 Credits›
This course provides students with a comprehensive review of the concepts and techniques associated with strategic human resource management (HRM) in an emerging global context. Key issues examined are the legal, ethical, and regulatory nature of the business environment. Also studied are the specific technical areas of job evaluation, recruitment and selection, compensation and benefits, training and development, performance appraisal and employee relations. Of particular importance is the examination of such areas as technology, international staffing, and global competition.
Principles of Finance I
FIN307
3 Credits›
This intermediate course examines the role of the financial manager in the overall management and control of a firm. Stress is placed on the use of analytical models for improving the decision-making process. Both the short-term management of working capital and the long-term planning of capital structure and investment strategy are covered. Topics include financial ratio analysis, the time value of money, valuation of stocks and bonds, free cash flows, capital budgeting and the cost of capital.
Intro to Operations Management
MGT335
3 Credits›
This course provides a framework for supply chain management that requires integrative approach from all functions of the business within the company and across the network of companies that make up the supply chain. It strikes a balance between quantitative and qualitative techniques of operations needed to provide operations and supply chain managers for the challenges and opportunities they face. Students are introduced to analytical tools that operations managers use for decision making in product development, process innovation, supplier strategies, sourcing and outsourcing, strategic alliances, inventory management, and forecasting. The course also emphasizes the importance of managerial issues such as designing processes, working with people, building relationships, and managing information flows. Amongst topics covered are managing operations and supply chain, operations and supply chain strategy, managing inventories, managing process and capacity, lean systems, and demand planning
Employment Law
HRM370
3 Credits›
This course provides the student with a basic understanding of law that affects business in the area of employment, including employment relationship and procedure, employment discrimination and government regulation of employment. New developments affecting the legal environment of employment are presented from all three sources of law: statutes, regulations and case law. The student will gain a thorough understanding of employment law that governs business and how new developments affect employment law.
Organizational Behavior
MGT468
3 Credits›
This course introduces students to concepts and principles of organizational behavior. Students investigate the impact that individuals, groups, and structures have on behavior within organizations, for the purpose of applying such knowledge toward improving an organization's effectiveness. Topics addressed include motivation, leadership, communications, group structure and process, attitude and values, and the change process.
Intro to Quality Management
MGT430
3 Credits›
In this course, students have an opportunity to analyze quality management as a statistical base of quality control. The applications of these tools design and implement a quality management system, while also addressing the underpinnings of quality theory and quality philosophy through basic mathematical equations of quality control, and develop methods for applying these tools to design, manufacturing, and inspection procedures. By examining the means used by quality managers, students unveil how members of the organization perform in their tasks in such a way that promotes quality in its processes and ensures continuous improvement in its performance.
Marketing Analysis
MKG450
3 Credits›
This course provides students with an advanced, managerial approach to marketing strategies, exposing students to major decisions that marketing managers may face in their effort to balance an organization's objects and resources against the needs and opportunities in the global market. Initial topics include an in depth view of strategic marketing strategies and the national and international marketing environment. Building upon this foundational knowledge, the course also explores marketing in the Internet age, the ethics of marketing from a social perspective, the global marketplace, and relationship marketing.
Public Relations
MKG460
3 Credits›
This course provides students with an in-depth analysis of public relations practices. The course aims to demonstrate the critical need for effective public relations communication in the 21st-Century by placing emphasis on the principles, processes, and practices that lead to building positive relationships in a 24/7 communications environment. Starting with an understanding of how communications research, theory, and public opinion can be applied to strategic public relations planning and creation of believable and persuasive messages, the course moves through a series of 'Speaking of Ethics' features that bring to life the daily dilemmas that confront professional public relations practitioners.
Business Policy and Strategy
BUS499
3 Credits›
This is a capstone course for the Bachelor of Business Administration program and is designed to provide students with a comprehensive review of management and the total business enterprise. Students learn how to formulate and implement a strategy and evaluate concepts and techniques through an applied project. Students integrate this new knowledge, coupled with knowledge acquired from other courses in management, marketing, finance, accounting, operations, and human resource management, to chart the future direction of different types of organizations. The capstone builds on previous courses to offer insights and analytic tools which a general manager needs to plan and implement successful business policies and strategies. The course emphasizes the practical application of business theory to business problems through a course project and the choice of an exam opportunity.