Business Administration
Online Bachelor's Degree Program

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Build the Skills to Succeed in Business

University of Arkansas Grantham’s online BBA, or Bachelor of Business Administration degree, is an online undergraduate bachelor’s degree program in the field of business and management. It is designed to provide students with a comprehensive understanding of various aspects of business, including principles of business management, communication, microeconomics, accounting, leadership, general management, economics, operation management, logistics and supply chain management, human resource management, entrepreneurship, and more. Our BBA programs combine theoretical knowledge with practical skills to prepare students for careers in a variety of business and related fields. It is designed to provide students with a comprehensive understanding of the fundamental concepts, principles, and practices in business and management.

Expect More from UA Grantham

More transferability: Students can transfer in up to 75% of credits for this degree.

More affordability: UA Grantham has one of the lowest tuition rates in the U.S.1 and we provide a new laptop to all new and returning degree-seeking students—at no additional cost.

More start dates: Most courses in this program start monthly. It's easy to get started whenever you're ready.


Program core courses provide a broad understanding of business concepts including organizational behavior, management, leadership, statistics, communications, economics, finance, law, technology, and marketing; students further specialize in one of following six areas:

UA Grantham Core Bachelor of Business Administration Curriculum

BBA programs typically include a core curriculum covering essential business disciplines such as finance, marketing, accounting, management, economics, operations, and business law. This core coursework lays the foundation for a broad understanding of business concepts.

Why Choose the UA Grantham Online BBA?

Bachelor of Business Administration (BBA) programs have emerged as a critical stepping stone for individuals aspiring to thrive in the dynamic world of business. These programs offer a versatile platform for students to explore a wide array of business disciplines and gain essential skills. This page highlights various facets of the UA Grantham BBA program, including specializations, skill development, ethical considerations, experiential learning, analytical skills, communication abilities, leadership and management training, and a global perspective.

Specializations in UA Grantham’s Bachelor of Business Administration Programs

One of the standout features of the UA Grantham BBA programs is the option to specialize in specific areas of business. These six specializations at UA Grantham — financial planning, general management, human resource management, marketing, and operations management — offer students the opportunity to tailor their education to align with their individual interests and career goals. Specializations not only provide focus but also enhance expertise, making graduates more attractive to prospective employers in their chosen field.

Skill Development

The UA Grantham BBA program places significant emphasis on the cultivation of practical skills. The program recognizes the importance of equipping graduates with the tools necessary for success in the competitive business world. Key skills developed within the UA Grantham BBA program include problem-solving, decision-making, effective communication, leadership, and teamwork. To bridge the gap between theory and practice, students often engage in case studies, collaborate on group projects, and participate in real-world business simulations. This experiential learning approach enables students to apply their theoretical knowledge in practical contexts, fostering a deeper understanding of business dynamics.

Internships and Experiential Learning

Internships and experiential learning opportunities may be part of the UA Grantham BBA program. These hands-on experiences allow students to gain real-world exposure and enhance their job readiness. By working with businesses and organizations, students can apply their classroom knowledge to practical situations, build valuable networks, and gain a deeper understanding of the business world's intricacies. UA Grantham offers micro-internships through an educational partnership.

Analytical and Quantitative Skills

The business world thrives on data and analytics, and the UA Grantham BBA program recognizes the importance of quantitative skills. The Program emphasizes data analysis, financial modeling, and statistical analysis, equipping students with the tools needed to excel in fields such as finance and analytics. These skills are highly transferable and in-demand in various business roles, making our BBA graduates versatile participants in the job market.

Communication Skills

Effective communication is a cornerstone of success in the business realm. The UA Grantham BBA program prioritizes the development of strong written and verbal communication skills, as well as presentation abilities. These skills enable graduates to convey their ideas persuasively, negotiate effectively, and build strong relationships with clients, colleagues, and stakeholders.

Leadership and Management Training

UA Grantham’s business programs aim to mold future business leaders by fostering leadership and management skills. Graduates are prepared to assume roles with supervisory or managerial responsibilities, equipped with the knowledge and expertise needed to guide teams and organizations toward success.

Global Perspective

The global nature of modern business demands a broad perspective. The UA Grantham BBA program recognizes this and incorporates an international focus, exposing students to global business environments and international markets. This global perspective not only broadens students' horizons but also equips them to thrive in an interconnected world where business transcends geographical boundaries.

Prepare to Excel in Business

The UA Grantham Bachelor of Business Administration (BBA) program is a comprehensive platform for individuals seeking to thrive in the dynamic and competitive world of business. By offering specializations, developing practical skills, emphasizing ethics and social responsibility, promoting experiential learning, honing analytical and communication abilities, nurturing leadership and management skills, and fostering a global perspective, this program prepares graduates to excel as business leaders of tomorrow. UA Grantham BBA graduates emerge from their program not only with a deep understanding of business principles but also with a holistic skill set that equips them for success in an ever-evolving business landscape.


Program Outcomes

  • Demonstrate critical thinking through applying decision-support tools
  • Demonstrate communication skills
  • Apply decision making skills that are relevant to professional, ethical and social responsibilities
  • Utilize strategic, tactical and operational methods in the decision making process to gain a competitive business advantage
  • Analyze economic, environmental, political, ethical, legal and regulatory guidelines
  • Engage in integrated business problem-solving activities by distinguishing the theories, principles and concepts related to the foundational areas of business in a global environment

Need More Help?

Talk to a dedicated admissions representative and get answers to all your Business Administration questions. Give us a call at 800-955-2527 or email us at