Business Administration and Management

Online Associate Degree Program

Course Objectives:

• Explain the four functions of management.
• Describe the various types of managerial planning: strategic, tactical, and operational plans.
• Illustrate the basics of motivation, the motivational model, and how visionary leadership helps leaders achieve strategic leadership.
• Describe the basic control process and the different methods to achieve control in an organization.
• Explain how managers can effectively communicate and manage teams across an organization.
• Explain why innovation and managing change matters to a firm's competitive advantage.
• Explain the strategic importance of information and the basics of capturing, processing, and protecting information.
• Describe what influences ethical decision making, and what makes an organization socially responsible.

Course Objectives:

• Explain the primary aim and basic concepts of marketing.
• Describe the elements of the marketing mix (Four Ps).
• Analyze marketing’s role in companywide strategic planning.
• Identify the elements of the marketing planning process and the importance of following up on a marketing plan.
• Define a business market and identify the major factors that influence business and consumer buying behaviors.
• Identify the major factors that influence business and consumer buying behaviors.
• Define the new product development process and the product life cycle.
• Identify the eight key processes of excellent supply chain management and describe their functions and activities.
• Explain what marketing channels and channel intermediaries are and describe their functions and activities.
• Identify the major types of advertising.
• List the steps in the marketing process for building profitable relationships with targeted consumers.
• Describe ethical behavior in business.
• Discuss the importance of global marketing.
• Explain Distribution & Pricing Methodologies/Strategies.

Course Objectives:

• Describe the field of economics and its core assumptions.
• List the eight guideposts of economic thinking.
• Describe the variables that influence supply and demand.
• Illustrate and explain market equilibrium.
• Demonstrate how shocks move the market to new equilibria.
• Describe when and how government intervention can improve economic outcomes and efficiency.
• Explain how the apply economic analysis to collective decision-making.
• Explain how consumer choice contributes to demand.
• Explain the concept of elasticity and its effect on consumers and producers.
• Describe how businesses are organized and incentives they face.
• Explain the economic role of costs in both the short and long run.
• Explain the market setting for price making firms.
• Describe the differences between firms with low and high barriers to entry.
• Understand and describe the market for productive resources.
• Explain the relationship between productivity and earnings.
• Explain how gains from trade benefit society.
• Explain why trade restrictions lead to economic inefficiency.

Course Objectives:

• Differentiate between federal and state courts.
• Compare provisions of the U.S. Constitution and state constitutions in the legal environment of business.
• Contrast civil and criminal law.
• Recognize various types of property interests.
• Identify the advantages and disadvantages of the various forms of business.
• Assess contracts as instruments of business.

Course Objectives:

• Evaluate the evolving role of strategic human resource management in business organizations which are being challenged by technology and global competition.
• Explain the importance of business ethics and workforce diversity in human resource management and how they are opportunities for effective management.
• Identify the legislation, regulations, and significant federal court decisions affecting recruitment, selection, and promotion of employees and managers.
• Give examples of the uniform guidelines, adverse impact, and Affirmative Action programs as used in employment practices.
• Identify the ethical, regulatory, environmental, social, political and technological issues in all phases of human resource activities.
• Describe job analysis, human resource planning, recruitment, and selection in multinational organizations.
• Define the importance of human resource training and development for all levels of staff.
• Analyze performance appraisal approaches and the emergence of performance management.
• Discuss how compensation and benefits programs are developed and administered.
• Recognize the importance of workplace safety and health factors, employee programs, and labor unions in day-to-day business operations.
• Outline how human resource management and globalization of business are interrelated.

Course Objectives:

• Understand and use the four basic financial statements.
• Define and apply the accounting equation.
• Explain and employ the principles of accrual and deferral accounting.
• Record debits and credits, and close a fiscal year's books.
• Make merchandising entries and handle inventory.
• Practice cash accounting and internal control.
• Account for receivables.
• Understand and handle long-term assets and liabilities.

Course Objectives:

• Synthesize the relationship between the financial system and economic growth.
• Appraise how money is used and measured.
• Translate the role banks play in the economy.
• Support present value as a tool for making business decisions.
• Distinguish between interest rates and variables that affect them.
• Compile the variables that affect real interest rates.
• Devise how the stock market relates to economic health.
• Compare opportunities and strategies for attaining personal wealth.
• Develop a plan for future financial need and retirement.

Course Objectives:

• Compare and contrast the hardware and software of different computer systems.
• Analyze the problems in using e-commerce to market products internationally.
• Demonstrate an understanding of data systems by creating a database in Access.
• Compare and contrast different information and support systems such as knowledge management systems, artificial intelligence, and expert systems.
• Describe the characteristics of the Internet, Intranets and Extranets.
• Implement a system design by creating a flow chart.
• Describe the personal and social impact of computers.

You can click into the direct curriculum page to see examples of core and general education courses you can expect to take while earning this degree. The general breakdown to earn your Associate of Arts in Business Administration and Management degree is:

• 21 hours of Program Core Credits
• 30 General Education Core Credits
• 9 Electives Credits

That breaks down to 60 total credit hours needed to earn your degree.